Social media and shopping benefits
Social media is the
latest and the most talked about buzzword of 21st century. Facebook,
twitter and many other social networking sites have changed our lives like never
before. You can forget to eat your breakfast one day, but surfing on the social
media, Never!! The friends, the groups, voting, discussions, likes, comments are
like our lifeline today.
And if social media
is excelling, so is social shopping. Social shopping is gaining a lot of
momentum these days but what exactly it is?? It is the combination of social
media and e-commerce. Basically, social shopping is essentially mixing the
aspects of social networking, your friends, groups, discussions and making all
of them work for the best activity in the whole world “shopping”!!
Social shopping can
be of many types like actual shopping on social networking site or writing and
reading product reviews or price comparisons. There a number of shopping
benefits that social media offers. Some of the essential benefits are listed
below:
1)
Bringing everything at one place:
Social networking
is way better than the old fashioned web shopping because everything is
available at one place, your family, friends and relatives. And, it offers
almost all types of products- clothes, cosmetics, jewellery, furniture etc. at
one single site. So now, you don’t
have to flip from site to site, in search of the desired product. You can also
seek your friend’s opinion on the product that you want to buy. Just show
him/her your shopping bag and their opinion.
2)
Learn from others experience:
While shopping
through social media, you get to read the product reviews and price comparisons
by many customers. Whenever, you are going in to buy some product, such reviews
and feedback may prove really beneficial for prospective customers. Basically,
you can learn from others experiences whether good or bad. The word of mouth
works extremely well on social media. It has the power to make or break a
product/service.
3)
Find the best prices and offers:
Another benefit
that social shopping offer is that it brings the best possible deals and prices
for the customers. Because of the tremendous competition in this area, the
companies are always on their toes and there is cut throat competition which
actually proves to be extremely beneficial for the customers. They get the best
products at the least prices possible. And this is not all, there are numerous
deals and offers that lure the customers to shop more on social media.
4)
It is fun:
Shopping is always
fun but social shopping is double fun. Firstly, you don’t have to sweat on the
streets to buy something. Secondly, you are just a click away from the latest
fashion trends around the world. Thirdly, it is amazing to see what others are
buying and flaunting your own shopping bag. And last but not the least, the
social media contests that offer you free deals and coupons is exceptionally
good. You just can’t stop yourself from indulging into this shopping spree.